Birkenstock USA - Youth Holiday F/W campaign

Miami, FL

Concept, Creative Direction, Creative Production

An evergreen winter campaign that bypasses predictable holiday tropes to deliver a simple, unscripted reality. The imagery captures the effortless, spirited moments of students during their winter break activities, using emotion and mood to hint at a festive energy rather than visually flashing explicit holiday motifs.

Previous
Previous

Adidas x Eric Emanuel F/W

Next
Next

Birkenstock USA - Youth Sports S/S